Born in 1972 in Guercif, Ahmed Hajoubi is a Moroccan artist whose practice, active since the early 1990s, spans drawing, painting, sculpture, and installation. A graduate of the Institut des Beaux-Arts in Tétouan, he has developed a visual language rooted in childhood, memory, and the emotional traces that shape personal and collective imagination.
In 2010, a residency at the Cité Internationale des Arts in Paris marked a pivotal moment in his trajectory. There, Hajoubi deepened his research into wool, a material that would become central to his work, allowing him to articulate fragility, density, and narrative form. His 2013 exhibition Qorchâl confirmed a major shift in his practice, highlighting the introspective dimension of his work and the emergence of recurring series, from the lost-at-sea boats to the emblematic figure of the child-mage.
Hajoubi’s work is defined by a careful attention to materiality, repetition, and everyday objects, which he transforms into poetic and emotionally charged configurations. By exploring the sensitive terrain of memory and fragments of childhood, he positions creation as a space of resilience and projection.
His works are held in several institutional and private collections in Morocco and abroad.